Student Startup Camp 2022

When 1-4 February 2022


  • Overview
  • Agenda
  • Get Ready
  • Student Startup Camp is an annual event held together with University of Tartu sTARTUp Lab and Institute of Computer Science. It is an entrepreneurship bootcamp designed to build your idea into a working prototype and to learn the basics of launching a tech startup. You will be guided through the most important steps by active startup entrepreneurs and trainers who collaborate to create a hands-on learning experience.

    The 4-day course consists of teamwork, intensive mentoring, hands-on talks on specific topics around launching a tech startup and inspirational talks by the #EstonianMafia founders, including people behind Garage48 and many more.

    For whom?

    The bootcamp is aimed at university students with a background in IT, engineering, design, marketing, and business. But the camp welcomes anyone with novel ideas and an entrepreneurial can-do attitude. Every participant will be able to pitch an idea for the camp and/or join an idea one likes the most.

    Credit points

    Students enrolled in Estonian higher-education institutions may obtain 3 ECTS for successful participation in the camp. Please tick the "3 ECTS" box in the registration form if you wish to obtain credit points. Students from all universities are eligible. 

    Please fill in the registration form and you're registered. We will send you all the follow-up information via email. 

    PS If you are a student, and have signed up in ÕIS already, you also have to register through this page to get all the needed information. Just hit the "register" button. 


    This year the camp is held online. 

    Also join the FB event: 

    Any questions?

    Please contact us:

    NB! The camp is held online

    Tuesday, 1 Feb

    Theme: Ideate what to build / Get team on same page

    15.30 Registration
    16.00 Intro, How things will work;
    16.15 Pitching ideas in 90 seconds
    17.30 Team formation
    18.00 Talk: how to build your MVP + wireframing
    Task: MVP Canvas
    Goal: Draw/wireframe your MVP + assumptions
    19.45 Finish

    Wednesday, 2 Feb
    Theme: Who wants it? Validate & talk with customers

    10.30 Morning checkpoint
    11.30 Talk: customer discovery
    Talk: dirty tricks and tools for hacking, "fake it till you make it"
    12:00 Work in teams
    13:00-15:00 Mentoring hours
    17:00 Evening checkpoint

    Thursday, 3 Feb
    Theme: Building your product / Business modelling

    10.30 Morning checkpoint
    11.30 Talk: business models and tools
    12:00 Work in teams
    12:00-16:30 Mentoring hours, mentors going to teams to give feedback 1-on-1
    16:30 Talk: preparing your story
    17:00 Evening checkpoint

    Friday, 4 Feb
    Theme: Finish up your prototype / Final pitch

    10.30 Morning checkpoint
    11.30 Tech teams carry on finishing the prototype
    12:00 Pitch drills start
    Mentors go round for final touches
    15:30 Final pitches
    17:00 Finish

    The most important thing is to bring a positive attitude, an open mind and lots of energy! But here's a few more important things to consider:

    1. *IDEA* The important thing before the event is to come up with an IDEA. Take the opportunity (on your own or with a team) to think about problems that could be solved with technology. Think about everyday problems in your school / professional / personal life…

    • Repeating activities
    • Tasks which require a lot of manual work
    • Annoyances
    • Processes which are way too slow
    • Processes which are way too expensive
    • Blockages

    How could you solve these with technology?

    2. *PITCHING* If you have an idea to pitch, please prepare a 90-second-pitch, you can also prepare 1 SLIDE to support your pitch.

    Make sure you consider the following points:

    • Describe b r i e f l y your background
    • What is the name of the idea?
    • What is the problem you are solving? What is the idea about?
    • Target user, technical solution, revenue model etc
    • What do you want to build/achieve as the prototype?
    • Who do you need in your team to win this event?

    After pitching is over, all participants choose their favourite idea and teams are formed. Do not feel bad if your idea doesn’t get picked, just join someone else’s team and use the experience later to build your own thing.  

    3. *AGENDA & MENTORS* It will be an intensive week mostly focused on independent team work. Every day starts with a checkpoint at 10.30am - if you want your credit points you have to be there ;). Then a few presenters will set the theme of the day with short lectures. After that it is all you - share roles in the team, create an action plan and get to work. We finish the day with a Startup Talk - someone sharing their entrepreneurial story. Check the "agenda" tab. 

    4. *WHAT TO BRING* Bring everything you need for rapid development:

    • laptop
    • mobile phone, test devices
    • camera/equipment for marketing content
    • all chargers
    • extension cord
    • business cards (if you have any, you'll meet people you want to contact later!)

    PS We will open a participant message group later for easier communication. Right now, we'll share information via email. If you have any questions, email us at 


    Maret Ahonen
    Head at sTARTUp Lab
    Kristian Kutsar
    Marketing & Communications @ UT sTARTUp Lab 

    The Programme is brought to you by: